Love 80s is a brand new radio station broadcasting on DAB in Manchester and Liverpool.
The radio station plays nothing but 80s and needed a brand design for a high-profile launch in the summer of 2016 along with a one-page website (to be extended to a full website as part of a second phase marketing roll out).
First off, the rogue apostrophe in the logo is intentional. Don’t ask why 🙂
The logo design incorporates the blue and pink heart-shaped icon used by all other radio stations in our clients portfolio. For the desktop home page we created a spinning 12 inch single, the music format that ruled in the ‘decade of decadence’. To achieve this effect we placed the logo on a layer and motion tracked it with the movement of the spinning disc, matching the background colouring of the scene with the brand colour palette.
The effect is simple, but effective.
Need a simple website?
Websites don’t all have to be complicated to be effective and achieve their goals. We are just as happy coming up with small ideas and simple websites as we are for big, powerful (clever) ones. Call us to chat through your project today on 01244 566286.