Burleydam Garden Centre
Rated 2nd highest garden centre website in the UK
Burleydam Garden Centre asked for a web design that reflected their quality proposition and engaged with their customers. The site we built is rated 93% by the Garden Centre Association, and we are retained to manage every aspect of its content.
Burleydam is a major garden centre in Little Sutton, only 15 minutes outside of Chester. Its web site showcases a wide range of products in multiple categories and carries lots of information on a very busy events calendar. Reflecting the changing seasons, this website is updated very regularly.
There is quite a large collection of ‘how to’ videos embedded throughout the site. These are hosted on Youtube, which generate lots of extra traffic.
This website attracts lots of loyal local shoppers, many of whom are keen to sign-up for the regular newsletter featuring exclusive special offers and news of forthcoming events. The beauty of the email newsletter facility for Burleydam is that a campaign can reach subscribers – all of whom have opted in and are keen to be kept up to date – far faster than any other means. For example in the unusually sunny Easter of 2011 a barbecue offer email campaign helped an uplift in sales across the entire category.
Social Media Management
Facebook is ideal for a business like Burleydam. With lots of family oriented events, such as ‘Floristry Demonstrations’, ‘Bouncy bunny competitions’, ‘Tortoise health checks’ and more. Photos and links to the website are passed around by many customers, helping to build relationships.
With a massive selection of constantly changing products, the web site features lots and lots of product photography. We have portable studio lighting that we are able to bring along with us for on site shoots.
Want a web design like this one?
All of our web sites are designed from scratch from our base in Chester. Send us your brief or call us on 01244 566286 to see how we can make your website work for you.