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New website launched for Ellesmere Port business, Ultracut.
This was a lovely project to work on. Bill Johnson is a gifted inventor, who has developed a revolutionary workstation that will make working with wood so much easier when you need to use a router.
Our brief was to showcase what was so unique about the RS800 workstation, in a way that professional wood-workers would immediately click with.
We believe in selling the sizzle, not the sausage, so brought the intricate cuts the workstation can help users achieve to the fore with a screen dominating slideshow on the front page.
There are plenty of powerfully photographed product images and a downloadable pdf brochures etc throughout the easy to navigate site, and instead of a traditional FAQ page, there's a video - accessible from You Tube, or downloadable from the site.
Payment processing for online orders is with Paypal, and the site has been given plenty of search engine optimisation 'tweaks', including key word meta tags and an XML sitemap for optimum Google presence.
We enjoyed working on this project so much, we are looking forward to working on the print ads too.
See the site at: http://www.ultracut.co.uk
